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Introduction to Retail

What is a business plan

What business am I in

Marketing

Determining the Sales Potential

Attracting Customers

Image

Pricing

Customer Service Policies

Advertising

In-store Sales Promotions

Buying Inventory

Stock Control

Stock Turnover

Behind the Scenes Work

Putting Your Plan Into Dollars

Control and Feedback

Is Your Plan Workable

Putting Your Plan Into Action

Keeping Your Plan Current

Leasing space

How-to Decide on a Retail Site

How to Make a Pedestrian Traffic Count

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